Building a professional and visually appealing website is essential for businesses and individuals looking to establish a strong online presence. WordPress remains the most popular content management system (CMS) globally, powering over 40% of all websites. One of the reasons behind its popularity is the availability of powerful WordPress page builders that simplify the website creation process without requiring coding knowledge.
Whether you’re a beginner or an experienced developer, using a WordPress page builder allows you to create complex layouts with ease, thanks to their drag-and-drop interfaces and ready-to-use templates. In this article, we’ll explore the best free and premium WordPress page builders in 2025, comparing their features, pricing, and popularity. We’ll also explain why XHTMLTEAM is the expert choice for building WordPress sites using these tools.
What Are WordPress Page Builders?
A WordPress page builder is a plugin or tool that allows users to design and build web pages using a visual interface rather than coding. Instead of manually writing HTML, CSS, and JavaScript, users can create pages by dragging and dropping pre-designed elements like text blocks, images, buttons, sliders, and forms.
Page builders simplify the website development process by offering:
- Pre-built templates – Ready-made designs that can be customized.
- Drag-and-drop functionality – Easily rearrange elements on the page.
- Responsive design – Ensure the website looks good on all devices.
- SEO-friendly structure – Optimize websites for search engines.
Top Free and Premium WordPress Page Builders in 2025
1. Elementor Pro
Price: Free version available; Pro version starts at $59/year
Popularity: Over 13 million active installations
Elementor Pro remains one of the most popular and powerful WordPress page builders. Its intuitive drag-and-drop interface allows users to design complex layouts without touching a single line of code. Elementor comes with a vast library of templates and widgets, making it easy to create custom headers, footers, and entire websites.
Key Features:
- Visual drag-and-drop builder
- 300+ pre-built templates
- Custom pop-ups and forms
- WooCommerce integration for eCommerce sites
Why It’s Popular:
Elementor’s flexibility and user-friendly interface make it the top choice for beginners and professionals alike.
Website link : https://elementor.com
2. Divi Builder
Price: $70/year (or $199 for lifetime access)
Popularity: Used by over 3 million websites
Divi Builder, developed by Elegant Themes, is a highly versatile page builder known for its real-time editing capabilities. It offers a wide range of design options, allowing users to customize every element of their site with ease.
Key Features:
- Real-time visual editing
- 40+ design modules
- Global elements for consistent styling
- Built-in split testing for optimization
Why It’s Popular:
Divi’s real-time customization and flexibility make it ideal for agencies and professional developers.
Website link: https://www.elegantthemes.com/gallery/divi/
3. WPBakery Page Builder
Price: $69 (one-time purchase)
Popularity: Over 4.3 million installations
WPBakery Page Builder (formerly known as Visual Composer) is one of the oldest and most reliable WordPress page builders. It offers both a front-end and back-end editor, giving users complete control over their design.
Key Features:
- Front-end and back-end editing
- 50+ built-in content elements
- Extensive add-ons and third-party compatibility
- Responsive design
Why It’s Popular:
WPBakery’s long-standing presence and consistent updates have made it a trusted choice for developers.
Website link: https://wpbakery.com
4. Beaver Builder
Price: Free version available; Premium starts at $89/year
Popularity: Over 1 million active installations
Beaver Builder is known for its clean code and developer-friendly approach. It allows users to create custom layouts using a live drag-and-drop editor. It’s lightweight, fast, and highly customizable.
Key Features:
- Live front-end editing
- Mobile-friendly and responsive
- Multisite capable
- Clean code structure for faster loading
Why It’s Popular:
Beaver Builder’s lightweight code and flexibility make it ideal for performance-focused websites.
Website link: https://www.wpbeaverbuilder.com
5. Oxygen Builder
Price: Starts at $199.50 (one-time payment)
Popularity: Growing rapidly among developers
Oxygen Builder is a powerful builder designed for developers who want more control over their site’s code and performance. Unlike other page builders, Oxygen focuses on creating clean, minimal code.
Key Features:
- Code-first approach
- Fast loading times
- Flexible design and layout control
- Supports dynamic content
Why It’s Popular:
Oxygen Builder is highly favored by developers for its performance and flexibility.
Website link: https://oxygenbuilder.com
6. Brizy Builder
Price: Free version available; Pro starts at $190/year
Popularity: Over 90,000 active installations
Brizy is a relatively new page builder but has gained popularity due to its modern interface and simplicity. It offers a fast, clean design experience with minimal clutter.
Key Features:
- Clean and intuitive UI
- Pre-built templates and blocks
- Inline text editing
- Cloud-based storage for designs
Why It’s Popular:
Brizy’s modern approach and affordability make it a growing favorite among new users.
Website link: https://www.brizy.io
7. Thrive Architect
Price: $239/year
Popularity: Over 100,000 active installations
Thrive Architect is designed with conversion optimization in mind. It provides an extensive set of tools for building landing pages, sales funnels, and high-converting websites.
Key Features:
- Conversion-focused templates
- Drag-and-drop editor
- Mobile-friendly
- Fast loading times
Why It’s Popular:
Thrive Architect is ideal for businesses focused on generating leads and sales.
Website link: https://thrivethemes.com
Free vs Premium WordPress Page Builders – Which One to Choose?
- Free Page Builders – Suitable for small personal projects or basic websites. However, they come with limited features and fewer customization options.
- Premium Page Builders – Ideal for business websites and professional projects. They offer more flexibility, support, and advanced features.
Why XHTMLTEAM is the Expert in WordPress Page Builders
At XHTMLTEAM, we have extensive experience working with all major WordPress page builders. Our developers are skilled in building custom layouts, improving site performance, and ensuring that the final design is responsive and SEO-friendly.
Why Choose XHTMLTEAM:
✅ Expertise in Elementor Pro, Divi, WPBakery, and more
✅ Clean, organized code that’s easy to update
✅ Pixel-perfect design and responsive layouts
✅ Fast turnaround time with top-notch quality
Final Thoughts
Choosing the right WordPress page builder depends on your project requirements, budget, and technical expertise. While free options are great for small projects, premium builders offer more advanced features and flexibility. For the best results, working with a professional team like XHTMLTEAM ensures that your website is not only visually stunning but also technically sound and easy to maintain.
Ready to create your WordPress website with a top page builder? Contact XHTMLTEAM today for expert guidance and fast, reliable service!